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Pauline Volovik
Pauline Volovik

8 Followers

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3 days ago

Hybrid Work Format: Benefits, Challenges, Solutions

According to Gartner’s forecasts, by the end of 2023, 39% of knowledge workers worldwide will be working in a hybrid mode. Due to COVID-19, the combination of remote and in-office work has become the new norm for employees, as it allows for more flexibility and productivity. …

Remote Working

6 min read

Hybrid Work Format: Benefits, Challenges, Solutions
Hybrid Work Format: Benefits, Challenges, Solutions
Remote Working

6 min read


Sep 15

Key to Effective Experiments: Tools for A/B Testing [Part 3]

A/B testing is one of the most essential tools for helping companies optimize their web resources and maximize conversion. To conduct it effectively, you need to choose practical tools, which I will continue to introduce to you. This article completes my series on A/B testing. You can find information about…

A B Testing

7 min read

Key to Effective Experiments: Tools for A/B Testing [Part 3]
Key to Effective Experiments: Tools for A/B Testing [Part 3]
A B Testing

7 min read


Sep 11

Tools for A/B Testing: Guide for Marketers [Part 2]

Website optimization is an endless process. For it to be successful and for you to get the desired results [increased conversion, sales growth, etc.], you need to conduct A/B testing, which I wrote about in my previous article. …

A B Testing

5 min read

Tools for A/B Testing: Guide for Marketers [Part 2]
Tools for A/B Testing: Guide for Marketers [Part 2]
A B Testing

5 min read


Sep 7

A/B testing for Successful Experiments and Data-based Decision-making [Part 1]

Modern business is forced to act in a highly competitive environment with constantly changing customer preferences. It cannot but directly affect conversion and the final choice of buyers of specific solutions. That’s why brands have to apply practical marketing tools that will help with making well-grounded decisions. Research of user…

A B Testing

5 min read

A/B testing for Successful Experiments and Data-based Decision-making [Part 1]
A/B testing for Successful Experiments and Data-based Decision-making [Part 1]
A B Testing

5 min read


Aug 23

How to Hack Organic Traffic Growth With These 9 SEO Experiments You Definitely Should Try

Year by year, I hear the exact phrase: “SEO is dead, this channel will soon cease to exist”. However, this channel is still in demand and offers plenty of opportunities to the business. …

Organic Traffic

12 min read

How to Hack Organic Traffic Growth With These 9 SEO Experiments You Definitely Should Try
How to Hack Organic Traffic Growth With These 9 SEO Experiments You Definitely Should Try
Organic Traffic

12 min read


Aug 16

TikTok Champs: 5 Successful Promotion Strategies

Today, video content rules the roost, and TikTok has become a real giant among other social networks. In the previous article, I told you that this platform is not just a platform for creativity and entertainment. It is a powerful tool for achieving specific marketing goals. In this article, I’ll…

Tiktok Marketing Strategy

4 min read

TikTok Champs: 5 Successful Promotion Strategies
TikTok Champs: 5 Successful Promotion Strategies
Tiktok Marketing Strategy

4 min read


Aug 8

How to Conquer TikTok: 5 Efficient Strategies for Brand Promotion

According to Business of Apps, in 2022, there were 1.4 billion active TikTok users monthly. By the end of 2023, the number is expected to hit 1.8 billion! Considering the highest level of engagement on this social network, there are incredible opportunities for brands to conquer new audiences. And most…

Tiktok Marketing Strategy

5 min read

How to Conquer TikTok: 5 Efficient Strategies for Brand Promotion
How to Conquer TikTok: 5 Efficient Strategies for Brand Promotion
Tiktok Marketing Strategy

5 min read


Jul 31

5 Proven Growth Hacking Strategies for SmB Worth Implementing Immediately

To small and medium-sized business owners, it is important to stay up-to-date with the latest growth strategies to remain competitive and thrive. Growth Hacking has proven its effectiveness across various industries: More than 2/3 of respondents in the GrowthHackers survey confirmed that they increased their revenues through the implementation of…

Smb

10 min read

5 Proven Growth Hacking Strategies for SmB Worth Implementing Immediately
5 Proven Growth Hacking Strategies for SmB Worth Implementing Immediately
Smb

10 min read


Jul 12

3 Challenges Your Business Faces in 2024

According to Systems theory, “every system must be in the state of systematic realization”. Translated into entrepreneurial language, a company’s stagnation is more dangerous than recession, since the halt mostly leads to death. Even for small businesses, stable development is a fundamental condition of surviving in competitive and constantly changing…

Customer Engagement

11 min read

3 Challenges Your Business Faces in 2024
3 Challenges Your Business Faces in 2024
Customer Engagement

11 min read


Jul 6

AI Integration in CRM: Enhanced Customer Interaction

AI is actively penetrating into all spheres of our lives, including business processes. One of the fields where AI can play a key role is improvements to customer interactions through customer relationship management (CRM). Neural network implementation can greatly simplify workflow and make it more efficient. What to begin with…

ChatGPT

6 min read

AI Integration in CRM: Enhanced Customer Interaction
AI Integration in CRM: Enhanced Customer Interaction
ChatGPT

6 min read

Pauline Volovik

Pauline Volovik

8 Followers

Business and marketing, no bullshiting

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